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Elvis Presley Feted in Memphis on 75th Birthday
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MEMPHIS, Tennessee (Reuters) - The cold couldn't keep them away from the "King." Hundreds of Elvis Presley fans braved frigid, snowy weather to celebrate the late rock'n'roll legend's 75th birthday on Friday at his Graceland shrine, part of a marketing machine that generates $50 million a year.
"It feels like his presence is here," long-time Elvis devotee Debbie Bradshaw of Texas said during a tour of the Memphis mansion where Presley died in 1977 from heart failure, aged 42.
Some 1,500 people shivered and sang along with the early Presley hit "That's All Right" in 11-degree temperatures (minus 11.7 Celsius) as snowflakes swirled.
Chilled fans gave their warmest reception to Presley's ex-wife Priscilla, daughter Lisa Marie and her two children -- including 17-year-old Benjamin Keough, who bears a striking resemblance to his grandfather -- when they appeared onstage in an open-sided tent at the shopping complex across Elvis Presley Boulevard.
(...) Presley is perennially among the top-earning dead celebrities. He topped Forbes' list of deceased earners in 2007 and 2008, but was overtaken last year by designer Yves Saint Laurent, composers Rodgers and Hammerstein, and pop icon Michael Jackson.
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