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Hands on With an Imaginary Apple Netbook
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The computer industry is abuzz about "netbooks," the hot new category of dirt-cheap tiny laptops made by companies such as Asus and MSI. And, as you might expect, the media is also buzzing about the fact that Apple doesn't make one. (At US$999, the least-expensive MacBook costs three times the street price of an MSI Wind laptop.)
As for Apple, it's playing coy--as usual. In late January, Apple COO Tim Cook said that the company was "watching that space... We've got some ideas here." But, Cook warned, "right now we think the products there are inferior and will not provide an experience to customers that they are happy with."
I'm not at all convinced that Apple needs to produce a $300 laptop or risk losing its laptop market share to the netbook crowd. In its last financial quarter, the company sold more laptops than it's ever sold before, all without deigning to play in the world of the netbook. And how much profit margin can Apple really wring out of any sub-$500 laptop?
So I bought a netbook
New York, NY |
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