TI sees projectors as new camera phones

Sinead Carew Reuters 02/16/2009 17:23

TI sees projectors as new camera phones - camera - projector

Texas Instruments Inc (TXN.N) has unveiled new versions of its chips for advanced mobile features, including mini-projector technology it sees as the next big thing after the now ubiquitous cell phone camera.

The chip maker is eyeing growth in features such as mobile web surfing and video, even as the overall phone market shrinks. It expects the new projector chips -- unveiled on Monday at the Mobile World Congress showcase in Barcelona -- to be ready for customers later this year and in commercial products in 2010.

Samsung Electronics Co Ltd (005930.KS) recently launched a phone, costing roughly $500, in South Korea using the first version of TI's pico-projector technology that beams video or photographs from a phone to any surface. Samsung also plans to sell a similar device in Europe but has not released pricing.

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